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1. Introduction
A clear introduction of your NEWbusiness idea, make sure that first time readers can understand your business idea.
Please also dont reuse the business idea which has already been presented in the group assessment.
2. Business Model Canvas(please make the full use of the Business Model Canvas template.Additional information/clarification can be added if necessary, but please be aware of the word limit and balance with other parts of the report)
Customer Segments
Value Proposition
Customer Relationships
Channels
Key Activities
Key Resources
Key Partners
Revenue Structure
Cost Structure
3. Market
(where possible, please support this session with relevant research, facts and figures)
The following (but not limited to) major questions are to be addressed:
3.1. What is the size of the market?Is the market at full capacity?
3.2. What is the growth rate of the industry? How competitive is the industry? What keeps new competition from entering this market (barriers to entry)?
3.3. Is there any trend that is affecting positively or negatively firms in the industry?
3.4. How can the market be segmented?
3.5. Who and Where are the targeted customers?
3.6. Where are customers getting the product now? Who are the major competitors in the market and how strong are they?
3.7. Where is the location of the business? How manycustomers would potentially purchase from you?
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