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Task Description Individual Report
This challenging assessment/task will provide you a real world experience through an applied and innovative task.
Choose one of the following products:
1. Tasmanian Mountain Waters TM Natural Spring Water
(http://www.tasmanianmountainwaters.com.au/#home )
OR
2. CAUTHE2019 International Conference, 11-14th February, 2019
(https://www.cqu.edu.au/about-us/structure/schools/bl/cauthe-2019 )
You have been hired as the Marketing Manager and your CEO has decided to investigate market opportunities for the potential international promotion and sale of their products or event to one of the following countries:
Hong Kong
United Kingdom
China
Choose one of the above countries and write a report on the potential opportunities and threats after conducting a strategic analysis of the environmental variables such as economic, political, social, cultural, technological and any other variables that would influence the market entry in that country.
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