Course project phase iii (bus5250 bus analytics & research methods)

  

          Course Project Phase III         

  • Due   Saturday, October 8, 2023  

Project Recap: Business-Related Research Proposal

This is the concluding project for this Graduate Business Analytics  and Research Methods course. It offers students the opportunity to show  mastery of all key elements of Research Design, Research Methods,  Analytics, and mastery of designing and executing a business-related  research proposal. The big picture is for students to assume the  position of a research analyst for a corporation or being an independent  research analyst, tasked to understand a corporate problem and offer  solution(s) via a professionally conducted proposal that would mitigate  or alleviate the problem or issue. Three phases fulfill this project:  weeks 3, 5, and 7 (Phase III is a combination of all phases to make a  full document). Therefore phase content scoring less than 75 percent  will result in a redo of some parts of the phase or complete phase.

For Phase III:

Use your professor’s feedback to perfect your Phase I and Phase II  content and integrate your perfected Phase I and Phase II content in  Phase III. The Business Project Proposal must have:

  1. Cover Page
  2. Table of Contents (include numberings of charts, graphs, and table)
  3. Executive Summary… offers a condensed version of the  problem, the methods of investigation, the results of the study, the  interpretation of the results, and the recommendations made. This helps  the busy executive to go through just two or three pages and grasp the  essence of what is contained in the report. You may also mirror an  abstract. It is a brief summary of the paper, allowing readers to know  the main points, and what was achieved in the paper (written in the past  tense). It must be a single paragraph in block format (without  paragraph indentation), and the appropriate length is typically between  150 and 200 words. 
  4. Introduction to your Business Research Proposal… Since  the first paragraph or section of a document is assumed to be the  introduction of the paper, the word ‘Introduction’ is not needed. Do not  begin a paper with the word ‘Introduction’ as a heading (APA, 2020, p.  47). The paper’s title should be the first heading above the first body  paragraph of your paper and must be bolded – Check Sample Student paper  (APA, 2020, pp. 61-67)
  5. The Company or The Corporation or The Organization (revised using professor feedback)
  6. Problem (revised using professor feedback)
  7. Background of Problem (revised using professor feedback)
  8. Research Objectives (revised using professor feedback)
  9. The Scope of the Study (revised using professor feedback)
  10. Literature Review (revised using professor feedback)
  11. Theoretical Framework (revised using professor feedback)
  12. Research Design (revised using professor feedback)
  13. Research Method (detailed – chapters 7-17)… A research  method is a strategy used to implement the plan (Research Design). The  process used to collect information and data for the purpose of making  business The methodology may include publication research, interviews,  surveys, and other research techniques, and could include both present  and historical information.
  14. Relevance of the Research (detailed – chapter 1 &  2)… Why your company should conduct business market research: Identify  the problem areas in your business. Understand the needs of existing  customers and why they chose your service over competitors. Make  well-informed market decisions about your services and develop effective  strategies.
  15. Limitations of the Research (detailed – chapter 19)…  Limitations are influences that the researcher cannot control. They are  the shortcomings, conditions, or influences that cannot be controlled by  the researcher that place restrictions on your methodology and  conclusions. Any limitations that might influence the results must be  mentioned in the project.
  16. Conclusion (detailed – Chapter 18)… Contextualizing what you have achieved in the Business-Related Research

The Project must have a minimum of 20 references (including the 10 from Phase I and Phase II) and in APA format.







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