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Apple Inc. Technological Innovation Solution


Apple, one of the most significant tech corporations in the world, has continuously pushed the envelope of innovation and influenced how we use technology. Apple has redefined what is possible and altered whole sectors since the release of the iPhone in 2007. The company has recently introduced the Apple Watch and AirPods (Marrero, 2018). With that in mind, this study will address the needs and challenges of the organization, the innovative technologies that the company can use to address its needs, an assessment of the technologies with regards to cost, implementation, advantages, and the stakeholder impact and finally the best technological solution that can meet the needs of the company.

Needs and Challenges of Apple Inc.

Apple Inc. is a well-known innovative enterprise that faces a variety of necessities and challenges in its intrigued of progression and market dominance. Keeping up with the rapidly changing technological scene is one of the company’s top needs. Apple competes in a section characterized by incensed competition, fast advancement headway, and progressing client tastes (Chen et al., 2021). Apple must ceaselessly release cutting-edge items and administrations that enthrall its client base and draw in present-day clients if it ought to stay ahead of the competition. Apple’s operations and supply chain viability are another inconvenience the company encounters. Era and transport delays brought on by normal catastrophes or geopolitical trouble may impact the organization since it depends on a complicated global supply chain to make its stock (Marrero, 2018).

Keeping up Apple’s commitment to natural maintainability could be a colossal task. As a pioneer worldwide, Apple has built up challenging objectives to diminish its carbon footprint, decrease e-waste, and switch to renewable vitality sources. It takes cutting-edge propels that are not as conservative but too environmentally neighborly to realize these objectives while planning and intensifying its offerings. In addition, since it extends its progressed organizations, Apple must address clients’ stresses around their security and data security (Harris et al., 2020). The firm incorporates a vital need to guard client protection and client data.

Ways to Address the Needs and Challenges of Apple Inc.

Apple can benefit from an assortment of AI developments. They may improve item headway through prescient analytics and help Apple better determine client inclinations and market patterns. Utilizing real-time desire and control strategies, AI may, in addition, be utilized to optimize supply chain forms (Zhang & Lu, 2021). AI-powered data examination can improve client security by spotting and settling flaws in Apple’s items and administrations.

Apple can look into cutting-edge production methods and materials to accomplish environmental objectives. Advancements like 3D printing, biodegradable materials, and mechanized reusing can decrease the impact of its items on the environment (Harris et al., 2020). Apple’s operations may be run financially utilizing renewable essentialness sources, such as cutting-edge solar and wind advancement. With blockchain advancement and cutting-edge encryption strategies, assurance issues may be settled, and information security can be moved forward (Haenlein & Kaplan, 2019). End-to-end encryption and utilizing blockchain for secure data capacity and transmission can increase client certainty in Apple’s advanced organizations and things.

Innovative Technologies to Address the Needs of Apple Inc.

The use of 5G is one of the innovations that can meet a variety of purposes for Apple Inc. First, it empowers faster and more reliable remote communication, which may significantly boost item development. This might create more modern capacities and highlights for Apple’s gadgets, such as augmented reality (AR) programs and real-time cloud-based preparation. Also, 5G can improve client experience by conveying faster download and gushing rates, expanding client attractiveness for Apple’s advanced administrations (Dogra et al., 2020). Furthermore, 5G can help Apple accomplish its maintainability objectives by empowering more compelling further gadget observation and administration, devouring less vitality, and cultivating the extension of the Internet of Things (IoT) ecosystem (Harris et al., 2020).

Another ground-breaking innovation that has enormous potential to assist Apple in meeting its needs for item advancement and client engagement is augmented reality (AR) innovation. Apple can create new client experiences and applications by including augmented reality (AR) capabilities in its gadgets (Harris et al., 2020). For instance, AR can alter the gaming, learning, and buying encounters, giving Apple’s products a distinct offering edge. Giving individuals more control over their genuine and computerized situations can offer assistance in unraveling the issue of defending client protection (Chen et al., 2019). Furthermore, by empowering further collaboration and diminishing the requirement for physical travel, AR may help Apple’s natural activities by diminishing carbon emanations.

Artificial Intelligence (AI) is another cutting-edge innovation for Apple Inc.’s demands and issues. AI’s prescient aptitudes can assist with item creation, empowering Apple to more accurately coordinate its items to client inclinations. By foreseeing unsettling influences and mechanizing decision-making, machine learning calculations may move forward supply chain administration, resulting in a smooth and compelling manufacturing process (Harris et al., 2020). 

AI has the potential to altogether improve information security and protection. By persistently recognizing conceivable dangers and shortcomings, these advances reinforce Apple’s program and services’ resistance to cyberattacks and secure client information. Apple may handle a few issues concurrently by choosing AI, making it an all-encompassing and vital choice for the organization’s future advancement. These issues might run from item advancement to maintainability and security (Chen et al., 2021).

Assessment of the Innovative Technologies

Executing the 5G framework can be costly, which includes establishing modern base stations and organizing enhancements. Collaboration with broadcast communications companies may be essential for arranging 5G innovation, which may involve getting administrative clearances and organizing exercises (Harris et al., 2020). Apple must go through the well-known process of joining 5G chipsets into its items. High-speed, low-latency association given by 5G may progress client experiences and produce new application conceivable outcomes. The focal points incorporate higher maintainability of IoT effectiveness, faster digital services, and improved item development. Clients pick up from a network that is faster and more reliable (Dwivedi et al., 2021). The developing request for 5G administrations would advantage telecom companies. Apple may progress its advertising position and maybe boost the value of its stock.

It can take a lot of resources, including ventures in research advancement, to create progressed AR capabilities. Apple must work with designers to supply the vital equipment and programs to make AR apps. It may be basic to join augmented reality into the company’s current item environment (Chen et al., 2019). By changing client experiences, expanded reality (AR) may create new markets and income sources. Apple can increment item development, boost income from AR applications and administrations, and progress client engagement. Clients would gain from improved encounters and cutting-edge applications. Engineers would find new opportunities within the environment of increased reality (Kumar, 2021). Expanded showcase share and brand acknowledgment for Apple would benefit all parties.

AI technology’s research and development cost is also costly as it is a booming technology. The company’s AI activities can cover a range of products and services, from powerful machine learning techniques used in picture identification and natural language processing to Siri’s intelligent speech recognition (Zhang & Lu, 2021). Regarding the stakeholder effect, AI will support Apple’s efforts to provide better and more customized user experiences by enabling the company to extend and strengthen its AI capabilities.

Selection of the best Innovative Technology

After assessing the three cutting-edge technologies, it is clear that 5G innovation, at this point, best fulfills Apple Inc.’s prerequisites. The fast and broad advantages that 5G gives are the most important components of this choice. Apple may meet its desire for item development by deploying 5G innovation, which empowers the creation of cutting-edge highlights and apps (Chen et al., 2021). 5G innovation offers faster, more reliable communication. With faster download speeds and real-time cloud processing, it may also make strides in client experience, which can increment the appeal of its advanced offerings (Chen et al., 2019). By allowing more effective IoT operations and bringing down vitality utilization, 5G also underpins Apple’s environmental objectives. 5G is a key choice for Apple’s future advancement due to the favorable partner effect, including consumer happiness and conceivable income development.

In conclusion, whereas modern AR and AI have a part of the potential, they, too, come with some risks, costs, and execution times. The potential of AR applications may not be realized for some time and progressed AR requests significant uses in equipment and computer program improvement. As a result, 5G innovation is the leading choice to fulfill the company’s prerequisites when considering the quick and broad preferences and compatibility with Apple’s existing objectives.


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2021 3rd International Conference on Economic Management and Cultural Industry (ICEMCI 2021) (pp. 3053-3061). Atlantis Press.

Chen, Y., Wang, Q., Chen, H., Song, X., Tang, H., & Tian, M. (2019, June). An overview of augmented reality technology. In 
Journal of Physics: Conference Series (Vol. 1237, No. 2, p. 022082). IOP Publishing.

Dogra, A., Jha, R. K., & Jain, S. (2020). A survey on beyond 5G network with the advent of 6G: Architecture and emerging technologies. 
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Dwivedi, S., Shreevastav, R., Munier, F., Nygren, J., Siomina, I., Lyazidi, Y., … & Gunnarsson, F. (2021). Positioning in 5G networks. 
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Zhang, C., & Lu, Y. (2021). Study on artificial intelligence: The state of the art and future prospects. 
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