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Working in business management means taking on the responsibility to lead your organization in a variety of situations. Part of that responsibility is understanding where an organization has been and where it’s going.
In this course, you will put yourself in the shoes of a manager and use resources to make decisions on where an organization is heading in respect to business needs, organizational structure, leadership strategies, and change management.
Some of the information needed will be easy to locate, but other information will take time and effort to find. You may even need to make assumptions based on research. These research and strategizing skills will be useful in your business management career.
Your goal is to demonstrate your mastery for the Competency listed below.
Competency Statement
Using SWOT analysis, the MBA candidate will be able to evaluate competitive advantage and present a proposal for adapting to changes in the global business environment.
Competency
Analyze the needs of organizations within a changing global business environment.
Learning Objective (LO)
LO1 – Differentiate the 4 functions of management.
LO2 – Examine the factors involved in creating strategic business objectives.
Competency Assessment Description
In this assessment, you will evaluate the strategic needs of a company within a changing global environment.
Managers at each level of the organization use SWOT analysis to identify strategies that will best position the company to achieve its mission and goals.
The first step in a SWOT analysis is to identify and describe an organization’s strengths and weaknesses that characterize the present state of the company. The next step requires managers to identify potential opportunities and threats in the environment that affect the organization in the present or possibly in the future.
When the SWOT analysis is complete, managers begin developing strategies. These strategies should allow the company to attain its goals by taking advantage of opportunities, countering threats, building strengths, and correcting organizational weaknesses. Complete steps 1 and 2 below.In this assessment, you will evaluate the strategic needs of a company within a changing global environment.
Congratulations! You’ve been hired as a manager and have been asked to analyze the current status of your organization.
Review at least 3 global companies on the Business Source Complete:SWOT Analyses list.
Select a company – either the company you work for, a company you have worked for in the past, or 1 of the companies on the Business Source Complete: SWOT Analyses list – to use for the rest of the course (this will sometimes be referred to as “your organization”) and research its history.
Note: Some reports are more recent than others. It’s in your best interest to find an organization with a recent (within 2 years) report.
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