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Book/movie review
22/08/2022
GE Case Tips/Directions
For this week’s individual case assignment, I ask that everyone first read the preceding section in the text entitled
‘How To Conduct a Case Analysis’
. If this is your first exposure to working with analyzing a business case, it can seem daunting. However, I plan to role this out with you in conjunction with our progress with the text. For example, we will take an incremental building block approach.
Key Issues To Be Addressed:
As you will see in the case, GE has had a succession of top management who each brought their particular experiences/skills to the position, putting their own stamp on the strategic direction and resulting success of the company.
Mr. Immelt’s decision to divest GE Capital will result in a need to reinvest large amounts of capital; it represents a major opportunity to reset the direction of the company.
What are GE’s
markets?
Which, if any, of these target markets are
key to future growth
What courses of action would you recommend to Mr. Immelt?
What additional questions would you urge to be explored?
For
section 6
, I want your analysis portion of the case to focus on what is covered in this unit’s reading:
Choose an appropriate model/approach from the following
The Five Forces Model (cover all 5 forces)
In addition, address:
Ease of entry
Exit Barriers
Internal Analysis
Discuss Core Competencies
Resource-Based View
VRIO Framework
Complete the remaining sections as required in the MLA form.
The writer is very fast, professional and responded to the review request fast also. Thank you.
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