Bullet proof vest – professional application | log302

This is the creative week! You will use what you have learned in the last two modules to create an Integrated Marketing Communications Plan for your product/service- MY PRODUCT IS A BULLETPROOF VEST. In business world, materials like this are presented clients or upper management; be persuasive in your recommendations.

You will report on three communication channels:

  • Digital Marketing (REQUIRED)

Select two of the following:

  • Broadcast Advertising (TV, radio)
  • Print Advertising
  • Outdoor/Out-of-Home Advertising
  • Sales Promotion
  • Direct Marketing (traditional)
  • Public Relations
  • Personal Selling

Communications Channel 1: Digital Marketing

  • Why was it chosen? Explain how it is a good fit for your target market.
  • Advantages/drawbacks (research required)
  • Detail the media plan: What types of digital marketing will be used? Why?

Communications Channel 2

  • Why was it chosen? Explain how it is a good fit for your target market.
  • Advantages/drawbacks (research required)
  • Detail the media plan: What aspects of the marketing communications channel will be used? Why?

Communications Channel 3

  • Why was it chosen? Explain how it is a good fit for your target market.
  • Advantages/drawbacks (research required)
  • Detail the media plan: What aspects of the marketing communications channel will be used? Why?

Since you are engaging in research, be sure to cite and reference the sources in APA format. The paper should be written in third person; this means words like “I,” “we,” and “you” are not appropriate. For more information see Differences Between First and Third Person.

See the Student Guide to Writing a High-Quality Academic Paper, including pages 13 and 14 on in-text citations. Another resource is the “Writing Style Guide,” which is found under “My Resources” on the TLC portal. All research should be cited in the body of the paper. In-text citations and corresponding references should be included in your paper. The use of direct quotes is strongly discouraged.

Use the attached APA-formatted template (MKT301 Case3) to create your submission.

Assignment Expectations

Your submission will include:

  • Trident University International’s cover page
  • A two-page paper with APA citations (2-3 sentence introduction, body, 2-3 sentence conclusion)
  • The reference list page in APA format.







Calculate Your Essay Price
(550 words)

Approximate price: $22

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
$26
The price is based on these factors:
Academic level
Number of pages
Urgency
Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more

Order your essay today and save 10% with the coupon code: best10